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FOX Sports 1

I recently had the pleasure to work on the premiere Fox Sports 1 commercial “Happy Days Are Here Again” with DP Jeff Cronenweth.

The commercial was groundbreaking in many ways stylistically and also technically. Myself and Bryan Scibelli devised a workflow that would be carried through out the rest of production to manage all the RED, Phantom, CinemaDNG and GoPro footage.

It was such a unique project and workflow that Black Magic Designs, the company that created the main software and the aerial camera, wrote a press release about it. Below are excerpts from the press release.

Blackmagic Cinema Camera and DaVinci Resolve Used for FOX Sports 1 Debut Commercial

Fremont, CA – August 26, 2013 - Blackmagic Design today announced that Blackmagic Cinema Camera and DaVinci Resolve were used to complete FOX Sports 1’s premier commercial “Happy Days Are Here Again.”

“We needed really high video quality to match the other high end cameras that were used for shooting, and the Blackmagic Cinema Camera fit right in,” said Stephen. “The footage was shot in 2.5K CinemaDNG RAW format for optimum image quality, and the 13 stops of dynamic range really gave us the latitude we needed. Even DIT Jeremy Ball commented that the latitude of the footage was amazing.”

Colorist, DIT, Post Supervisor and Owner of A GRADE, a Charlotte, N.C. based post production facility, Jeremy and Bryan Scibelli, of production and post facility Cinemanix, were the DITs for the Charlotte location and used Blackmagic Design’s DaVinci Resolve color corrector for setting up look up tables, data management, transcoding and rendering out on set dailies.

“We had a mix of Resolve and Resolve Lite, and we couldn’t have asked for a better organizational tool. Resolve’s ability to add in different types of metadata carried through the post process was invaluable, especially with the multi camera, multi location and multi day shoot,” said Jeremy. “Resolve is affordable, fast and powerful, and provided us with a seamless process when it came to handling the multitudes of footage from a range of cameras. It’s pretty much the only tool out there that handles virtually any type footage. We were there on the first day of shooting, and Resolve set the standard for the entire shoot’s dailies process.”

Overdraft Wins Prestigious Golden Cine Award

For six months AGrade’s Jeremy Ball worked with Scott Galloway and the rest of the Susie Films team to create the PBS documentary “Overdraft” which he was Post Production Supervisor and colorist for.

It may be hard to imagine that the subject of the national debt could be so compelling, but this documentary deals with the subject in an even handed way that manages to be entertaining and informative.

We are extremely excited to learn that Overdraft has won the prestigious Cine Golden Eagle Award. Previous winners include Steven Spielberg, Martin Scorcese and Ken Burns.

Congratulations to Scott Galloway and the rest of the Susie Films team.

Overdraft Premiere

After a year and a half in the making, Overdraft finally premiered tonight at the Mint Museum in Uptown Charlotte, NC. We had a great turnout with everyone from Senators to lowly camera men, editors and colorists. We had a great time. The big premier will be in New York sometime in early July. I can not wait to see that.

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Congratulations to Limerick Studios on winning the National Addy Silver Award for Best Cinematography. As part of the team that worked on this series of spots it was great to see that all the hard work and very late nights (early mornings) paid off. My hats off to the close nit team who made this happen and pulled off what sometimes seemed impossible.

Check out the spot HERE.

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Late night session in our Grading suite. Jeremy Ball working hard with Davinci Resolve on the Mosquito Squad: Susie & Johnathan Wedding commercial with DP Adam Hobbs and Director Michael Crissinger.

I had the opportunity to AC and DIT the shoot with our RED Scarlet as well as grade and finish. This spot was a blast to work on. Great crew that worked hard and knew what they were doing. Oh, and did I mention it is funny and has a plot twist. Not what you expect in a 30 second commercial.

Check out the spot HERE.

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Jeremy Ball of A GRADE with Director of Photography Adam Hobbs and Director Michael Crissinger planning out a slow motion shot with the RED Scarlet-X.

Overdraft Behind the Scenes

Jeremy Ball and the Susie Films crew on a shoot for ‘Overdraft’ which heads to PBS stations in June 2012.

Overdraft is a one-hour documentary for PBS stations. It presents a broad explanation of America’s federal debt and the choices Americans will have to make to fix it. This film describes the connections, opportunities, and consequences of debt at the federal, state, and local levels of government. Overdraft includes interviews with prominent leaders in government, economics, and journalism alongside stories of citizens from across the country who must cope with the consequences – and sometimes invisible hand – of America’s debt. In the end, viewers are left with choices to change a gloomy forecast.